Ames Construction History Center

Overview

Ames Construction, a well-established leader in the construction industry, sought to enhance their corporate headquarters with an engaging and interactive way to showcase the company’s rich history and impactful contributions to the construction sector. To achieve this, Ames partnered with Acts Media to create a set of immersive touchscreen experiences.

These interactive displays were designed to give visitors an engaging, informative, and visually rich experience about the company’s legacy. Acts Media also created a 3D virtual tour of the Ames Construction History Center, allowing visitors to explore the museum remotely.

Project Scope

The project involved development of multiple touchscreen-based experiences, along with a 3D virtual experience of the History Center:

1. Interactive Touchscreen Displays - Displays at Ames Construction’s headquarters that tell the company’s history, highlight milestones, and showcase rich multimedia.
2. Virtual 3D Experience - A fully immersive 3D experience of the History Center for remote exploration.
3. Custom Content Development - Curated documents, photos, project details, and milestones tailored for an engaging user experience.

Challenges

• Creating an Engaging Experience: The experience needed to be both informative and interactive, while staying intuitive for a broad audience.
• Seamless User Interaction: Touchscreens had to be easy to navigate for all visitors, regardless of technical expertise.
• Data Integration and Customization: Large volumes of historical data had to be organized into a clear, dynamic, multimedia format.
• Creating a 3D Virtual Experience: Ames wanted the museum experience accessible remotely through a full virtual environment.

Solution

Interactive Touchscreen Displays

Acts Media developed custom touchscreen experiences placed strategically within Ames Construction’s headquarters.

• Interactive Project Showcases: Kiosks presented project stories, including high-quality images, technical context, and key facts.
• Timeline and Milestone Navigation: Visitors could browse company history by decade or significant events.
• Rich Multimedia Content: Photos, interviews, and archival documents brought historical moments to life.
• User-Friendly Interface: Navigation patterns were simple, visual, and accessible for diverse audiences.

3D Virtual History Center

Acts Media created a full virtual History Center experience for remote visitors.

• Scalability and Access: The experience was available across desktop and mobile devices.
• Rich Media Integration: Video, photos, and text content were embedded throughout the virtual space.
• Interactive Navigation: Hotspots and clickable elements let users explore exhibits in detail.
• Immersive Environment: The digital tour reflected the physical layout for a realistic museum feel.

Custom Content Development

Acts Media collaborated with Ames Construction’s marketing and heritage teams to curate content for both touchscreen and 3D experiences.

• Data Curation: Historical assets were organized into a compelling narrative structure.
• Content Updates and Maintenance: A CMS was implemented to allow ongoing updates as new milestones are reached.

Results

• High engagement from employees, clients, and visitors
• Wider reach through the 3D virtual tour accessible to a global audience
• Positive internal feedback and pride among employees
• Brand enhancement reflecting Ames’s commitment to quality and innovation

Conclusion

Acts Media’s touchscreen and 3D virtual museum work transformed how Ames Construction shares its history with internal and external audiences. The result is an engaging, educational, and accessible experience that preserves legacy while strengthening brand perception.